Seminar in web marketing

Solving business problems with predictive analytics Predictive analytics solves many business problems, offering solutions such as: These predictions encompass all channels, both online and off, foreseeing which customers will buy, click, respond, convert or cancel.

PictureTel referenced an agreement with Microsoft in its announcement press release, and a May 26, memo from Bill Gates to Microsoft executive staff and direct reports said "Our PictureTel screen sharing client allowing Window sharing should work easily across the Internet.

The customer predictions generated by predictive analytics deliver more relevant content to each customer, improving response rates, click rates, buying behavior, retention and overall profit.

Presentation of visual materials most often is accomplished through one of two primary methodologies. Creating predictive models Data is your most valuable asset. A binary floor control protocol. Features[ edit ] Other typical features of a web conference include: For alternative in-person workshops, see Predictive Analytics World.

Text chat may be public echoed to all participants or private between 2 participants. The only specific knowledge assumed for this training program is moderate experience with Microsoft Excel or equivalent. Software and service providers[ edit ] Notable vendors with articles: Depending on the technology being used, participants may speak and listen to audio over standard telephone lines or via computer microphones and speakers.

Vendor-hosted web conferencing is usually licensed as a service based on one of three pricing models: But if you want to predict how customers will respond in the future, there is one place to turn — predictive analytics.

Project leaders, directors, CXOs, vice presidents, investors and decision makers of any kind involved with analytics, direct marketing or online marketing activities. Webinar was included on the Lake Superior University List of Banished Words, [3] but was included in the Merriam-Webster dictionary that same year.

We cover case studies across this range of applications, with detailed examples running through both days of the training program.

To this end, we will see exactly what a model is, taking a look inside to see how it works and how it is created. Text chat - For live question and answer sessions, limited to the people connected to the meeting.

Who this seminar is for: It is used to conduct live meetings, remote training, or presentations via the Internet. The coined term has been attacked for improper construction, [2] since "inar" is not a valid root. Whatever the application, the core methodology of predictive modeling is the same.

There are no scheduled sessions at this time. Some screen sharing applications allow for remote desktop control, allowing participants to manipulate the presenters screen, although this is not widely used. Where multi-channel data is available, predictive analytics discovers interactions across customer touch points, such as key online behavior that may predict which customers will respond to direct mail.

End users can communicate directly with the presenter using real-time chat technology and other Web-based collaboration tools. Some technologies include software and functionality that differs for presenters and attendees.

webinar (Web-based seminar)

Etymology[ edit ] The term "webinar" is a portmanteau of web and seminarmeaning a presentation, lecture, or workshop that is transmitted over the web. We will uncover, in concrete terms, how modeling transforms your data into actionable customer predictions. Live or streaming video - where full motion webcam, digital video camera or multi-media files are pushed to the audience.

Personnel running or supporting direct marketing, response modeling, or online marketing who wish to improve response rates and increase campaign ROI for retention, upsell and cross-sell.

In AprilVstream introduced the Netcall product for web conferencing as "a fee-based Internet software utility that lets you send business presentations and other graphic information via e-mail to a Vstream server. Explore several example models in action Turn the knobs that tweak and control modeling Compare and contrast modeling methods intuitively, visualizing their differences so it all makes sense: Increased customer retention by predicting defection Increased online conversions and ad takes by predicting clicks Increased sales and acquisition rates by predicting cross-sell opportunities Personalized web and email content by predicting online response Greater relevancy by predicting customer needs Increased direct marketing response with response modeling Decreased campaign spending by predicting non-responders Increased fundraising profit by predicting donations Higher-valued acquisitions by predicting customer lifetime value In other words, customer prediction drives business actions, which deliver business results.

Analysts, data scientists, BI directors, developers, DBAs, data warehousers, web analysts, and consultants who wish to extend their expertise to predictive analytics.2-Tages-Seminar: Web Analytics – so messen Sie den Erfolg Ihrer Webseite richtig.

Entdecken Sie in nur 2 Tagen das volle Potenzial, aber auch mögliche Schwachstellen Ihrer Webseite und Kampagnen. ACU Profile. Australian Catholic University is a publicly funded university with seven campuses around Australia.

We welcome staff and students of all beliefs and backgrounds. The Best Damn Web Marketing Checklist, Period! [Stoney deGeyter] on *FREE* shipping on qualifying offers. So you want to build a website, or make your current site better?

Where do you start? The Best Damn Web Marketing Checklist.

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Seminar in web marketing
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